Indie Music Marketing Tip o' the Morn: Don't Self Promote Like a Jackass!

Reading Seth Godin's blog this morning reminded me of something I've been meaning to share with you.

When you post a Myspace bulletin don't start with the stand by:

I'm awesome so check me out!

Try as statement more like this:

The awesome was so strong that I had to surrender to the magic that was being created. Will you join me in the awesome?

THE SAME GOES FOR FRIEND REQUESTS!

1. Don't assume people are going to think your music is awesome. Especially if you aren't even checking out their interests or your 'mutual friends'.
   
   
2. If you go on a Myspace friends binge consider spending some quality time doing it. Get to know your neighbors and start building a network not just a large friends count. Ask them who their favorite local band is or something.
   
   
3. Offer your new friend something in return. "if you are at the show come introduce yourself and I will get you a copy of our sample EP..."

image from i am bored